 | A sign code cannot have different regulations for different signs based on what the signs say. In other words, the wording of the message and the identity of the messenger cannot be a factor in determining whether the sign will be permitted (of course, obscenity is not protected speech). An example of an illegal sign code might be one that allows a grocery store have a bigger sign than a
shoe store simply because of the type of store it is. |
 | A sign code cannot require a sign to be so small or short, or to be set back from the road so far that it cannot be seen and/or read by its intended audience in time to stop at the business. |
 | A sign code cannot forbid businesses from using electronic message centers, while allowing electronic message centers to be used by the local government. |
 | A sign code cannot charge you sign permit fees and then use all or part of those fees to pay for a program that is unrelated to regulating signs. |
 | A sign code cannot allow time and temperature displays but ban other electronic messages. |
 | A sign code cannot require you to change the colors of your registered trademark. |
 | A sign code cannot regulate signs that are located inside your building unless they are intended to be read from outside. |